What is “Social Authority” – and how do I get it?
Ask geriatric care expert Deborah Dolan (advocateonaging.com) and she’ll tell you that social media has expanded her areas of influence. Her mission of getting information and resources to families is happening beyond her dreams. She has become an online authority for elder care…in a real, genuine and credible manner. Social media reached audiences that, in the past, would have required much more of her effort and time three years ago.
I asked Deborah what’s next for this geriatric social authority …and she said it’s reaching the corporate market with employee training that will help decrease time away from work. We’ll follow her progress and influence in the corporate market. In the meantime, share your stories of social authority success with us.
Published on: March 29, 2011